My name is Bria Fox, and I'm the Head of Marketing at an upcoming GameFi Platform with four years of knowledge in the crypto, NFT, and Web3.0 space. Coming on as one of the project OGs, I started at Polemos last year as the Marketing Manager at the beginning of its creation. I pushed through the holidays to design an entire brand to create a website, publish our whitepaper, and coordinate press releases. In addition, I was solely responsible for all marketing initiatives, social media, Discord management, Asana setup, and events while creating a 70+ page marketing plan and 50+ page Go-to-Market strategy that is still executed today.
Currently, as the Head of Marketing, I have successfully coordinated many fundraising rounds (with current plans to execute my crypto-focused GTM strategy) that allowed us to grow our team, personally replaced an expensive PR firm, and managed multiple teams (marketing, art, video production, platform/website development). I also lead partnerships, which tie into our event-packed weeks on Discord that I created to engage our community. In addition, I set up and designed drop shipping products for a Shopify e-commerce site for the GameFi platform that would accept all currencies, including cryptocurrencies such as USDC and ETH. This role has allowed me to collaborate with all departments on a deeper level, and I am always learning new things that apply to marketing, community management, and strategic planning. In my free time, I'm teaching myself Unreal Engine 5 and Blender. However, my true skill set is in Adobe Suite and UI Design which I have worked in for over 12 years.
The proudest achievement from my experience in this space is that I organically created a community of 10,000 Discord members in 4 months and 6,000 Twitter followers in five months through strategic partnerships and killer marketing initiatives. Finally, we are in a space where community matters, and by creating honest marketing initiatives filled with fun events and excitement, the number of bots and pump-and-dump schemers reduces significantly!
Over the last decade, I have advanced from graphic design into the marketing industry and continue to combine my skills to enhance company presence.
Head of Marketing at Polemos GameFi Platform | December 2022 - Present
Marketing Manager at Stack Moxie | May 2021 - February 2022
Chief Marketing Officer (CMO) and Board Member for The Dallas Derby Devils | 2019 - 2021
Corporate Marketing Coordinator at Peloton Land Solutions | March 2018 - May 2021
Marketing Specialist at LeadRival | August 2015 - March 2018
Marketing Specialist at RETC | January 2015 - August 2015